Wine Country Traditions in Binissalem
The town of Binissalem, at the heart of Mallorca’s wine region, hosts its weekly market every Friday morning. Known for its high-quality local produce and laid-back atmosphere, this market is a favourite among locals and visitors exploring the island’s interior.
History & Setting
Binissalem has a long history as Mallorca’s wine capital, and the market reflects the area’s agricultural heritage. Held in the Plaça de l’Església, overlooked by the striking parish church of Santa Maria de Robines, it’s an inviting setting filled with character and tradition.
Market Experience
The market focuses on fresh produce and local goods, with stalls offering seasonal fruit and vegetables, cheeses, charcuterie, bread, pastries, olives, and wine from the surrounding vineyards. There are also a few stalls selling flowers, plants, and household essentials, but food is the main attraction here. The atmosphere is relaxed and welcoming, making it easy to browse at leisure.
Visitor Information
The Binissalem Market takes place every Friday from 9:00 to 13:00 in the Plaça de l’Església and nearby streets. Parking is generally available on the outskirts of the town centre. Many visitors combine the market with a winery tour in the Binissalem DO wine region.
Why Visit
The Binissalem Friday Market is ideal for those seeking a produce-focused market in a picturesque wine town, with the added bonus of being surrounded by some of Mallorca’s best vineyards.
Day: Friday
Time: 09:00–13:00
Location: Plaça de l’Església & town centre, Binissalem, Mallorca
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